Senior B2B speaker on storytelling, positioning, change, marketing and communication.
Jan Suiskens is available for speaker bureaus as a keynote speaker, inspiration speaker and masterclass facilitator. With over 34 years of experience, he brings a strong, practice-driven story for companies, institutions, industry organisations and B2B events.
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Short profile
Jan Suiskens is creative director, storyteller, director and speaker. For more than thirty years he has been helping organisations sharpen their story and bring it out into the world more effectively. From his background in advertising, marketing and film he developed into a specialist in corporate storytelling: translating the core of an organisation into a story that gives direction, moves people and works commercially.
Together with Eugenie Wijffels, Jan built Precies! Communications from 1992 onwards, which later grew into CorporateTrailer. Since 2010 the emphasis has been firmly on cinematic communication, corporate films, commercials and strategic video content. Under his creative leadership, CorporateTrailer has worked for hundreds of clients and its productions have been awarded at national and international festivals, including Cannes, Hamburg, Los Angeles and the Netherlands Film Festival.
As a speaker and masterclass leader, Jan takes his audience into the world of storytelling, positioning and change. Not from theory, but from hands-on experience with more than 1,000 films and hundreds of client stories. His lectures show why many organisations do have plenty to tell, yet do not get that story across sharply enough.
Jan helps companies understand how to strengthen their identity, message and visibility.
A selection of Jan's most requested keynotes for agency clients. Every lecture can be tailored.
Many companies have knowledge, quality and experience. Yet their story often remains too technical, too abstract or too generic. Jan shows how organisations make their story more human, sharper and more compelling.
More about this lecture →How does the outside world see you now, and where do you want to go? In this interactive session, Jan works with the fundamentals of strong brand positioning and holds up a mirror to participants. Participants translate their DNA into a sharper story and practise this directly with a 60-Second Pitch.
More about this lecture →Many organisations know they need to change. Through growth, digitalisation, AI, staff shortages or shifting client expectations. But change only works when people understand why it is necessary and how it fits who you are.
More about this lecture →In B2B, products and services are often explained rationally. But clients don't choose on specifications alone. They want to understand why something is relevant, what it solves and why they should move forward with your organisation. Jan shows how storytelling strengthens sales conversations.
More about this lecture →AI makes producing content easier. But communicating faster doesn't automatically mean communicating better. Right now it matters more than ever to know what you want to say, to whom and why. Jan shows how to look at AI through the lens of story, positioning and human communication.
More about this lecture →Communication always influences. The question is how. Jan explores the difference between steering, persuading, inspiring and manipulating. A sharp topic for organisations that want to think more consciously about communication, marketing and leadership.
More about this lecture →Want to know what Jan can do for your organisation?
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After receiving your message, Jan or his team will contact you within one working day to discuss the possibilities.
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