Changing without losing your identity
Many organisations know they need to change. Through growth, digitalisation, AI, staff shortages or shifting client expectations. But change only works when people understand why it is necessary and how it fits who you are.
See session detailsPractical information
Target audience: Family businesses, executive teams, management off-sites and organisations in transition
Duration: 45-60 minute keynote
What will you gain?
- ✓How to make change understandable
- ✓Why identity provides direction
- ✓How to bring employees and clients along
- ✓How to keep change from becoming a stand-alone project
Content & structure
Participants start with a change that makes sense on paper, and end with a story that carries employees and clients along.
From the trigger for change — growth, digitalisation, AI, staff shortages — to the question of what must not change. With examples from family businesses and organisations in transition.
1. Why change stalls
Resistance rarely comes from the plan, but from the story around it.
2. Identity as direction
What stays gives people the footing to accept what's new.
3. The change story
Connecting urgency, perspective and the role of your people.
4. From project to practice
Making sure change doesn't stay a one-off campaign.
Watch this session
Clips and reactions from previous editions of this session.
Clip
Changing without losing your identity
Aftermovie
Changing without losing your identity
What participants say
“Nobody builds a story like Jan: it lands and it sticks. Right after his session we saw a change in how our team presents.”
“Participants called it the best session of the day. Jan combines his film experience with a sharp eye for what organisations really need.”
Investment
€ 2.500 – € 5.000
Indication, excl. VAT and travel costs
Final price depends on duration, location, preparation and customisation.
Frequently asked questions
Practical
Good to know
Language
Dutch English French (on request)
Suitable for
Conferences, client days, internal kick-offs, leadership programmes, sales kick-offs and training days
Region
All of the Netherlands – international on request
Rates
Professional and in line with the market. After a short call you'll receive a clear, tailored quote — no hidden costs