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    In-Company Programme

    Not a one-off lecture, but a programme with intake, sessions and concrete deliverables. Jan works with management and teams on (re)positioning, sharpening the corporate story and translating it commercially into sales presentations, pitches and content. He designs a tailored programme for the organisation.

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    Practical information

    Target audience: Boards, management teams and commercial departments

    Duration: Tailored (half day to multi-day programme)

    What will you gain?

    • A clear and supported core story for the entire organisation
    • Concrete deliverables: sales deck, pitch script, content guidelines
    • Team alignment around positioning and commercial message
    • Lasting storytelling skills and a sharper sales narrative

    Content & structure

    A programme starts with the story the organisation tells today, and ends with a core story the whole team can use.

    An intake with leadership, working sessions with the teams involved and concrete deliverables. The structure follows your planning: from a compact few weeks to a programme across several months.

    • 1. Intake and analysis

      Interviews, materials and market: what are you really saying today?

    • 2. Building the core story

      A working session with leadership on positioning and message.

    • 3. Commercial translation

      Sales deck, pitch script and content guidelines built on the core story.

    • 4. Bringing the team along

      Training and practice so everyone tells the same story.

    Watch this session

    Clips and reactions from previous editions of this session.

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    In-Company Programme

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    In-Company Programme

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    What participants say

    Nobody builds a story like Jan: it lands and it sticks. Right after his session we saw a change in how our team presents.

    Sandra de Vries, international tech company

    Participants called it the best session of the day. Jan combines his film experience with a sharp eye for what organisations really need.

    Pieter van Dam, trade association

    Investment

    € 2.500 – € 5.000

    Indication, excl. VAT and travel costs

    Final price depends on duration, location, preparation and customisation.

    Frequently asked questions

    Practical

    Good to know

    Language

    Dutch English French (on request)

    Suitable for

    Conferences, client days, internal kick-offs, leadership programmes, sales kick-offs and training days

    Region

    All of the Netherlands – international on request

    Rates

    Professional and in line with the market. After a short call you'll receive a clear, tailored quote — no hidden costs

    In-company tailored

    Request a tailored programme

    Tell us about your organisation and what you want to achieve. Jan will propose a programme that fits your goal, team and context.